Engagrow - A new product for a child's health

Saw an advertisement of "Enfagrow" , a health nutrition product for children. The advertisement was giving itself A+ and claims  " Concentration " , " Memory" and "Problem Solving". The ad contains a statement " Scientifically designed by Mead Johnson , new Enfagrow A+ has the highest DHA for supporting brain development of your child"


I am a common man with an average IQ , I have a few questions :


1. What is DHA ? I do not know DHA. Even if I know DHA , how could I believe that its higher content will be good for my child. I heard that almonds and grams are good for child's health. If I feed my child with Sattu or Milk ,it would be good. Why should I incur expenses on DHA. The advertisement lacks clarity. May be its a good health product , but a simple advertisement may be introductory but not consumer informative. A consumer shall be in dark about DHA.


2. Do really a health product is helpful in " Concentration, Memory and Problem solving " ....


3. who is Mead Johnson in India ?
4. What is health department of India doing for these advertisements.


when we get answers for these questions , there would be no hasitation to consume this product. Reading slogans like " Unlock your child's amazing potential to learn" .... will directly hit the brains of parents whose children are average to below average in studies . Majority of parents are not satisfied with their child's education and marks, so they are the direct consumers of these products.

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20 Jan 2015