Flipkart on Sale


  • Basic principle of Trading : Sale - Cost = Profit . If you do not follow this principle , you cannot survive whoever you are, irrespective of your high paid strategies and efforts bestowed. 
  • Cost - Sale = Loss , may be followed on a very temporary basis to attract consumers to purchase goods through Internet but has to reach sooner to the Basic Principle as indicated above. 
  • So far, Flipkart has followed Cost - Sale = Loss policy to attract more and more consumers, educating consumers to buy online. It has habituated people to buy goods at low prices , higher discounts. I heard that its most valuable .com company of India . Valuation pundits might have evaluated the company for their prospective buyers but do they have indicated that selling at a price lower than cost would make the valuations intact ? 
  • Flipkart has gained popularity, purchased goods , properties on loan / equity funds infused by investors and bankers but how much it has contributed from retained earnings to ease debt ? How much it has distributed as  dividend to make its shares more valuable ? 
  • Buyers of flipkart have more money than Flipkart and reaching up to that level could be a pipedream for flipkart's promoters. They tried everything, they brought all prospective buyers to flipkart , but now they might short of strategies and new plans. 
  • So the best way ..... Exit ..... and get praise among Indians that promoters made so much money and now they can retire with a mammoth Bank Balance. 
  • Is it the real praise or Kudos ? Did Amazon Promoter think or acted positively to sell his company ? I never heard. The real fun and respect to carry on the business and compete with rivalries and beat them .
  • But perhaps Indian business schools , as seen in last ten year's trend, teach how to make business wealthier & Valuable ... but perhaps it still does not teach (or do not know ) how to make a business viable for ever and sustainable. 
  • I think Flipkart was on the verge of perform or perish. They realised , Indians can purchase at discount and deep discount or at free... They cannot let you make Super Normal Profit !! 
  • All the best to Bansals and would like to read the book he may write after a few months .. 
  • Bangalore start up kids will now not think to create online selling web sites. If they will , there will be only one objective either Amazon or Walmart or some other giant will buy their invention some day 

Caveat : Its just a personal thinking

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20 Jan 2015