- Basic principle of Trading : Sale - Cost = Profit . If you do not follow this principle , you cannot survive whoever you are, irrespective of your high paid strategies and efforts bestowed.
- Cost - Sale = Loss , may be followed on a very temporary basis to attract consumers to purchase goods through Internet but has to reach sooner to the Basic Principle as indicated above.
- So far, Flipkart has followed Cost - Sale = Loss policy to attract more and more consumers, educating consumers to buy online. It has habituated people to buy goods at low prices , higher discounts. I heard that its most valuable .com company of India . Valuation pundits might have evaluated the company for their prospective buyers but do they have indicated that selling at a price lower than cost would make the valuations intact ?
- Flipkart has gained popularity, purchased goods , properties on loan / equity funds infused by investors and bankers but how much it has contributed from retained earnings to ease debt ? How much it has distributed as dividend to make its shares more valuable ?
- Buyers of flipkart have more money than Flipkart and reaching up to that level could be a pipedream for flipkart's promoters. They tried everything, they brought all prospective buyers to flipkart , but now they might short of strategies and new plans.
- So the best way ..... Exit ..... and get praise among Indians that promoters made so much money and now they can retire with a mammoth Bank Balance.
- Is it the real praise or Kudos ? Did Amazon Promoter think or acted positively to sell his company ? I never heard. The real fun and respect to carry on the business and compete with rivalries and beat them .
- But perhaps Indian business schools , as seen in last ten year's trend, teach how to make business wealthier & Valuable ... but perhaps it still does not teach (or do not know ) how to make a business viable for ever and sustainable.
- I think Flipkart was on the verge of perform or perish. They realised , Indians can purchase at discount and deep discount or at free... They cannot let you make Super Normal Profit !!
- All the best to Bansals and would like to read the book he may write after a few months ..
- Bangalore start up kids will now not think to create online selling web sites. If they will , there will be only one objective either Amazon or Walmart or some other giant will buy their invention some day
Blog is devoted to Indian advertisments which are highly creative. Companies are expending crores of rupees per year for promotion of their products and services. This blog basically comments upon the strategies adopted by companies through print, web ,television and other media.
Flipkart on Sale
Pepperfry's Diwali Advertisement Campaign
Pepperfry's Diwali Campaign: Connecting Furniture with Celebration
Pepperfry is running an advertising campaign to boost sales of its furniture stock, capitalizing on the Diwali season. Like many other brands, Pepperfry has linked its products to the festive spirit of Diwali. The core message of the campaign is simple: celebrate Diwali with new furniture. For many middle-class families, buying new furniture during Diwali is a symbol of joy and prosperity, reflecting their ability to celebrate the festival in a meaningful way.
One of the key factors behind the success of this campaign is the smile of the woman featured in one of the ads. Her expression conveys happiness and satisfaction, something that resonates deeply with viewers. It's easy for men to imagine their own wives smiling in a similar way, which helps forge an emotional connection to the advertisement. The campaign effectively taps into the aspirational desires of the target audience, making it relatable and memorable.
The model can be used for Toothpaste advertisements - best would be Close Up , we have not seen good advertising campaign from Close Up
https://hindusthanproblems.blogspot.com/
Gaming Laptop !!
ALIENWARE 15 GAMING LAPTOP
Alienware’s most powerful 38.1cm (15) gaming laptop ever, engineered with 187%1 of the gaming graphics performance of previous generations with NVIDIA GeForce® GTX 10-Series graphics.
Now a days a lot of guys make their own career in games only. They earn a hefty sum by winning videogames. The price is quite higher but features could be great
The Alienware 15 supports DDR4 memory with capacities ranging from 8GB to 32GB and speed of 2400 MHz delivering exceptional experiences as well as a roadmap for upgrades.
The Alienware 15 is the perfect balance of power and portability and is made with premium materials for an overall higher quality build. Magnesium alloy ensures structural rigidity, anodized aluminum provides protection, copper allows for optimal thermal management for maximum performance, and reinforced steel contributes to the overall tactile comfort.
ACCENTURE INNOVATIVE CHALLENGES
The portal is showing some drones and small robots.
The website is good and very nicely designed.
may be people are benefitted visiting the same !
https://accentureinnovationchallenge.com/?utm_source=Taboola&utm_campaign=AIC_Taboola#/home
TRIDENT : HOME DECOR AND DESIGN
The advertisement flashes a young lady in the towel with wet tresses which attracts viewers to pay more attention
Hopefully the products will be cosy, soft, useful , durable and of best fabrics !!
Have a look !!
Top 10 Advertising Blogs
1. Ads of the world ( www.adsoftheworld.com )
2. Adweek (www.adweek.com)
3. Advertising Age (www.adageindia.in)
4. Adland (www.adland.tv)
5. Adexchenger ( www.adexchanger.com)
6. The Inspiration room (www.theinspirationroom.com/daily)
7. Ad Tech daily ( www.adtechdaily.com )
8. More about advertising (www.moreaboutadvertising.com)
9. Adpulp (www.adpulp.com)
10. Adrants (www.adrants.com)
Keep reading and enjoying and be informed .
https://firstdaycoverindia.blogspot.in/
CAPRESE with Alia Bhatt !!
Good Model choice for the bag... The celebrity will quickly pave the way for Caprese.. Advertising was quite American and effective..
http://advertisingpublicity.blogspot.in/2016/11/sweet-november-follow-my-curves-zivame.html
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20 Jan 2015
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