Engagrow - A new product for a child's health

Saw an advertisement of "Enfagrow" , a health nutrition product for children. The advertisement was giving itself A+ and claims  " Concentration " , " Memory" and "Problem Solving". The ad contains a statement " Scientifically designed by Mead Johnson , new Enfagrow A+ has the highest DHA for supporting brain development of your child"


I am a common man with an average IQ , I have a few questions :


1. What is DHA ? I do not know DHA. Even if I know DHA , how could I believe that its higher content will be good for my child. I heard that almonds and grams are good for child's health. If I feed my child with Sattu or Milk ,it would be good. Why should I incur expenses on DHA. The advertisement lacks clarity. May be its a good health product , but a simple advertisement may be introductory but not consumer informative. A consumer shall be in dark about DHA.


2. Do really a health product is helpful in " Concentration, Memory and Problem solving " ....


3. who is Mead Johnson in India ?
4. What is health department of India doing for these advertisements.


when we get answers for these questions , there would be no hasitation to consume this product. Reading slogans like " Unlock your child's amazing potential to learn" .... will directly hit the brains of parents whose children are average to below average in studies . Majority of parents are not satisfied with their child's education and marks, so they are the direct consumers of these products.

new slogan for home loans

Bank of India's new advertisement on home loans - Kishton se rishta jodo... kiraya to paraya hota hai. public sector banks are now availing services of professional advertising agencies. The advertisement's slogan perfectly fits the need of young couples who dream for a new house while living apart from parents and home town. The ad will help the business of other banks also;) it's not unique for bank of India. 

Amul undergarments advertisement

Amul undergarments company always feature advertisement with cheap sexuality elements. One of their advertisements was banned in which a woman getting orgasm while washing underwear of her husbands on the bank of a pond.




Yesterday, I saw an ad in TV in which a middle class teenager trying to see the exercise of a matured man from her roof top. The girl was trying to see (eavesdropping ) the man in undergarments but one after another some obstruction comes in between the man and the girl. The girl was trying funny options and got desperate to see uncle in under wear. At last she was caught by uncle and show her funny embarrassment !! What will be role of innerwear in creating desperation in the girl.




Nothing good !! as usual the advertisers of Amul undergarments have shown their inclination towards mixing of sexuality in releasing advertisements.


The name of the male model may be Amar Uppal and the lady is not confirmed.


You can see it


https://www.youtube.com/watch?v=FjOGoYlBkg8

India Vs Pakistan Match 2015 : Funny Advertisement ( Mauka Mauka )

Star Sports is featuring an advertisement of India Vs Pakistan Match ....


A young stripling of Karachi, Pakistan in 1992 is watching India Vs Pakistan Match 1992 World cup with his father keeping fire crackers in his hands with a hope that Pakistan would beat India. Great Chance to enjoy fire crackers !! The clipping shown was Jumping of Javed Miandad on the ground after a rift with Kiran More. After this , Javed Miandad was bowled out by Srinath's Yorker. His Hope went in to  vain...his fire crackers were kept as it is...


Come 1996, again the grown up young man holds unused crackers in his hands wishing Pakistan would win over India in the quarter final happened in Bangalore of 96 world cup , the ad shows that Venkatesh Prasad bowled Aamir Sohail and the Karachi inhabitant's wishes washed away. Again his fire crackers remained un used.... the background music is featuring a kawwalli ..Mauka Mauka ...


Again in 1999, his hope rose... but in TV Wasim Akram got out... in 2003.. again he watched the match with his pregnant wife.... but Pakistan lost....


Lastly in 2011 world , the young man is now a matured serious man but keeping his hopes alive, his fire crackers are still saved and now collected by his kid.. but Alas!! Pakistan again lost in 2011 world cup semi final . The kid got embarrassed and broke a rocket in his hand... kid's mother ...got up in disappointment.... the song ...still continues.... Mauka Mauka......


The advertisement is funny but a good one to publicise India vs Pakistan both team 's first world cup match in 2015.


Enjoy advertisement !!




http://youtu.be/Za4qBpSQb9A


https://www.youtube.com/watch?v=Za4qBpSQb9A

ARTIZE's rainjoy showers - Advertisement to Penetrate Youngsters !!

Who doesn’t want to enjoy a shower in the rain??  But, Suppose you want to enjoy rain shower today or you want to enjoy bathing a hot rain shower ..... L L L It’s totally at god’s sweetwill. Considering limited possibility of such wish, Artize have brought “Rain Showers “concept for your bath room. So the company must have promoted its product……………. but how??? Let’s have a look on the advertisement below:

 

The advertisement was published on 20 January 2015 on the front page of Times of India …. Not front page…. Pre Front Page (which is devoted for a single page advertisement) . The advertisement should be meant to introduce company’s products, but looking at the ad … different assumptions and observations can be enumerated:

• If a woman takes a bath using Artize’s “rainjoy Showers” --- without a husband or male partner …. She can reach to orgasm …..
• Showers may be a good alternative for Sex products
• Blessings for those who are planning to marry… boss good time to change the geography and instrumentation of your bath room
• Enjoy rain without cloud
• Even if you are not married……. Show it to a woman …. She will forget  everything …..
• The woman in the picture has got real mental happiness first time in the bath room……..

The Times of India is one of the most trusted newspapers. Kids were staring at the ad published on the front page…. they could not divert their vision from the woman in the picture. Those who are happily married and those who have enjoyed sexual intercourse……. Can easily understand the posture of the semi nude woman.

Now news about the adv……… I will not comment much……. Just look at below

 

 

I thought movie stars would not have problem with such promotion. Why are these divas shocked ??

• Has her kids watched the pic?
• Has she missed any opportunity ? or Her business was given to somebody else ?

Indian advertising creators are following a trend…… they just connect their advertisement with a beautiful naked or semi naked girls. The lady could be a bombshell for a condom advertisement or energy capsules……. But what they have done ???

Ha ha ha J J

 I would love to see viewers comments……… please feel free to comment !!

 

Model of Indian Gem & Jewellery

In Kolkata and Howrah Streets , Indian Gem & Jewellery Creation Private Limited has set up big posters / hoardings showing advertisements of its Jewel Products. The model hired by the advertiser is attractive and appeals to viewers. I have seen three hoardings and all of them are set up at strategic locations. Once you look at the advertisement , it captivates everybody.


They hired Aditi Rao Hydari sometimes back , but the new model is better than her. On internet the details of such model is not available.


In total .. the campaign looks good as Jewellery is looked good on the model. Good time for Kolkata firm !!


22 Jan 2015 : I have got her... She has to confirm :):)


26 Jan 2015 : She has not yet confirmed ... She is Izabelle Leite . She is a Brazilian model and now she is an actress too.


You may see her photograph at her twitter account -


https://twitter.com/izaleite22

Advertisement of MUNCH Chocolate through Sushant Singh Rajput

Promise , Forhans' , Cibaca, Close up , Babool . Vicco and Pepsodent all tried but could not come near to Colgate !! Some of them died but could not beat brand Colgate in any region. Colgate still a market leader !!


Many brands of briefcases came but VIP is still going on strongly !!


Nestle , Amul , Parle Tried their maximum but could not match the level of sales by Cadbury's.


New advertisement of Munch is being telecast in TV Channels. My observations on advertisement -


1. Perhaps Sushant was the wrong choice - not looked as college student. Masti like a college boy does not look good on him. He is good for sober acting


2. Advertisement does not focus on taste and chocolate rather it focus on how Sushant will do well before Jury members to judge Dance and Song competition. Viewers , who admire Sushant (including myself) feel tensed once he was ousted from the competition due to lack of good performance, people do not think about the product for which advertisement is flashed


3. Lyrics should come easily on the tongue of Viewers !! Surprisingly the lines are shown through Caption !!


Objective of advertisement does not come properly. Nestle must think on 4 Ps of Kotler again !!


All the best for new advertisement !!


One thing was good - the slogan " Nestle Munch Khao , Apne Munch pe Aao "  :) :)








https://www.youtube.com/watch?v=mzG4bPD8C2c
http://youtu.be/mzG4bPD8C2c